Today, the name ‘Jeep’ conjurs up an image of a boxy vehicle with open roof and sides, navigated by rowdy collegiates in flip-flops. (If the season happens to be winter, amend that to plastic window covers and Ugg boots.) But before Jeep was a cool vehicle, it was a practical one. This 1940s ad displays the Jeep Station Wagon’s versatility both as a family touring car and hauler of bulky cargo – oftentimes the same thing. International appeal is credited to Chicagoans and those-who-reside-in-Cairo (Cairenes, Cairoites?) alike.
Jeep – a Blast From the Past18 06 2011