Jeep – a Blast From the Past

18 06 2011

Today, the name ‘Jeep’ conjurs up an image of a boxy vehicle with open roof and sides, navigated by rowdy collegiates in flip-flops.  (If the season happens to be winter, amend that to plastic window covers and Ugg boots.)  But before Jeep was a cool vehicle, it was a practical one.  This 1940s ad displays the Jeep Station Wagon’s  versatility both as a family touring car and hauler of bulky cargo – oftentimes the same thing.  International appeal is credited to Chicagoans and those-who-reside-in-Cairo (Cairenes, Cairoites?) alike.

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