Have a Coke With…

1 11 2017

Sometime around the 1960s, Coke promoted their soda with decorative caps featuring various famous people, including Cleopatra. Refreshing!

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Quench This

12 07 2017

Cleo Cola, the “Queen of Sparkling Drinks,” was introduced in 1935. This version of Cleopatra looks more Aztec princess than Egyptian queen. Here are a bottle and matchbook for your viewing pleasure.

OLYMPUS DIGITAL CAMERA   Cleo Cola matchbook





Anti-Shrinkage

10 06 2017

Behind every strong man is a woman helping him get dressed in the morning…or so Lion of Troy’s advertising department decided. This ad is probably from 1945 – the Vivien-Leigh-as-Cleopatra movie had just been released, and this illustrated vixen bears a striking resemblance to that movie star. The text states “Of course no shirt can wear as long as the Pyramids, but it is a scientific fact that many Egyptian excavations have disclosed fine, strong fabrics, woven of Egyptian cotton in the days of the Pharaohs, still in good condition.” Thus, modern shirts made from imported Egyptian cloth. Which, additionally and most importantly, are “Sanforized against shrinkage.”

Lion of Troy-detail

Lion of Troy-small





Best Foot Forward

21 01 2017

This advertisment was published in Vogue in 1963. Featuring Marquise shoes, the design emphasizes the shoes (offered in combinations of matte and shiny black fabrics) by using understated line art to establish the Egytpianizing theme – Cleopatra the seductress. Although, I’m pretty sure she only had sandals to wear…

marquise-shoes





In a Pickle

16 12 2015

Heinz created this colorful, full-page newspaper ad to convince women that pickles would make them pretty and keep them skinny. References to famous women of history, including Cleopatra, who reputedly benefitted from their qualities, are included as proof that this really works. The jury is still out; but in the meantime, a chip or spear or two certainly can’t hurt…

Heinz-small





Cleo Baby

15 09 2015

In 1962, Al Caiola and His Nile River Boys released a swinging album of musical tributes to Cleopatra. The (then) recent Elizabeth Taylor movie served as inspiration, according to the text on the reverse side. All of the songs but one are covers of works by other artists – but “Cleo Baby” is Mr. Caiola’s original contribution.

Al Caiola album-small





Here, Kitty Kitty

10 08 2015

Forgive the flimsy paper of this recent 2015 issue of TV Guide, which allows the print on the reverse to bleed through when scanned. Usually the Franklin Mint is the object of my curled upper lip and raised eyebrow, but it appears that the Hamilton Collection is walking away with the prize this time for Tackiest Tchotchke. And I do mean that with the greatest affection. The smarmy, LOL, tongue-n-cheek commentary is the chip to the salsa of this ad, which I reproduce here (with some snark of my own): “Brilliant “golden” accents” (air quotes – classic); “Limited to only 95 days of production” (95 days too many); “Cleo-CAT-tra was the queen of them all, ruling over her subjects with an iron…paw.” (apparently they don’t think you’re clever enough to pick up on the puns without adding capitalization and italics…and they may be correct if you’re printing this out so you can mail in the order form…)

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